Envision your prospect on the other end of the phone. They are patiently listening to you as you reveal the numerous features and benefits of your offering. Your prospect eagerly acknowledges the great aspects of your offering by nodding their head and is almost reach for their wallet.
All of a sudden their attention wanders. Although they hear your voice they no longer are actively listening. You can see a look of frustration on their face and they are throwing up their hands with a look of despair! They utter the words "I will have to get back to you" as they hang up the phone.
Where did the call go wrong? You were sure you were getting the sale!
If only you could be a fly on the all in your prospects office as you were dialing each person. If only you could see their reactions and change what you are saying to compel them to take action. Unfortunately we can't get every customer on a video conference and we can't read their mind; however, we can give them the opportunity to use our services when we understand what they really want.
You won't be able to get the sale when you are endlessly sharing information about your product. Breaking down the "pros and cons" of your competition won't cut it either. In order to increase your sales I invite you to consider a different approach. An approach that let's you forget about the competition and focus on the needs of your customer.
When you take the strategy of asking interest peaking questions you will quickly be able to understand the needs of your prospect and get them to see the value of your services or product. No selling at all!
So, what is the difference between an interest peaking question and a traditional question? An interest peaking question is much like a sales script on steroids. It should have the following characteristics:
It should make the prospect wonder what the right answer could be It shouldn't be able to be answered in a simple "yes/no" It should get the prospect thinking "I would be crazy not to want to find out the answer" It should move the prospect along the line from research mode to invest
Interest peaking questions challenge the thinking of most sales professionals and business owners. It's not like traditional sales scripts and as such it will allow you to quickly double your sales.
Discover 67 interest peaking questions and find out how you can double your sales in less than 5 days with a free video powered course -
Todd Bates is a national Marketing and Business coach. Through his programs, such as Todd Bates Systems, he shares innovative systems to help businesses owners and sales professionals dramatically grow their sales.
His systems cover a broad base from sales conversion to marketing on a budget. The strategies that he shares have enabled him to net over 1 million dollars a year since the age of 24.